Steve Schale

Steve Schale joined The Advocacy Partners in 2018, providing strategic advice to numerous clients, including companies like Walt Disney World, AT&T, and Waymo. His twenty-five years of state and federal campaign experience on behalf of Democratic candidates is unparalleled and being widely quoted in national media as a top expert on Florida, the St. Petersburg Times has called him “one of the savviest and most effective political strategists Florida Democrats have seen in ages.”


Communications Director, House Democratic Caucus, serving as a longtime aide to former House Democratic Leader Doug Wiles (D-St. Augustine)

Appointments & Accolades

“100 Movers and Shakers” by Florida International Magazine

“Most Influential Democrats in Florida” by Campaigns and Elections Magazine

“The Most Influential Florida Democratic Strategist in Florida” by the Tampa Bay Times, 2012

“Top 100 Political Influencers” by Florida Politics Magazine in 2016, 2018, and 2020

Board member, Epilepsy Foundation of Florida

Board member, Awesome Tallahassee

Board member, American Council of Young Political Leaders, with whom he has traveled in Southeast Asia and Sub-Saharan Africa on political exchange and mentoring programs

Member, Leadership Florida, Cornerstone Class 31


Executive Director, Florida House Democratic Caucus, 2005-2008, during which Florida Democrats picked off a record nine Republican seats in the state house

Florida Director, the Obama/Biden Presidential Campaign in 2008, returning in 2012 as a Senior Advisor to the re-election

Campaign Director/Consultant, Gwen Graham for U.S. Congress, 2014

Campaign Advisor, Gwen Graham for Florida Governor, 2018

CEO of Unite the Country, a pro-Joe Biden SuperPAC formed in 2019 to support the candidacy of, and now Presidency of Joe Biden


Bachelor’s Degree in History and Political Science, The University of the South

Master’s Degree in Communications, Florida State University


Steve and his wife Nikole live in Tallahassee with their two dogs, and a horse named Zeke